Social media training

Social media marketing offers a fantastic way to get in front of your target audience – and your ideal customers. But new social media trends and changes are coming along almost daily and it’s important to stay on top of these developments.

With my social media training, I’ll guide you through everything you need to get results.

Get up to speed on social

Depending on your needs, I can offer an introductory session or run a more in-depth workshop focusing on a specific platform.

My social media training is very practical, with lots of exercises, quizzes and questions to keep you on your toes and embed your learning. I include examples of best practice from your sector to provide inspiration and ideas.

Get in contact today to learn more about the different training packages I offer.

Social media training tailored to your business

Each training session is designed especially for you, around your business. I can suggest different options to suit you or you’re welcome to share a list of topics you’d like me to cover.

Typical topics include:

choosing the right platforms for your business
creating high-quality visuals and content
different types of content and how often you should post
content ideas and planning
time-saving social media tools
how to choose the right hashtags
tracking your progress and analysing the results
how to use paid ads on social
creating short videos for social media using free tools.

Alongside bespoke social media training, I can also create a social media strategy for your business. If you prefer, you can even outsource all your social media marketing to me.

Cost

From £599

A few words from my lovely clients…

I’d recommend Karen’s social media training. She has a thorough knowledge across all platforms, and real insight into algorithms and ads. She went above and beyond to assess our accounts and had many good suggestions for how we might grow our embryonic accounts. I’d highly recommend her bespoke courses.

Case Study

St Brides Partners

St Brides Partners is a PR and marketing consultancy that works with clients in the mining and technology sectors. The company has a dedicated social media team who were already doing a great job with social media marketing but they wanted to learn more about the latest trends and tactics.

I teamed up with two fellow social media experts to design and deliver a one-day training session. This followed a social media audit I’d completed for St Brides Partners.

The results

The training day saw lots of lively discussion and interaction. St Brides Partners took away clear action points, taking on board my recommendations to be more daring with their visuals and experiment with short-form videos and live sessions. I look forward to seeing how the team takes forward their social media marketing.

***If you’d like to know more about how to use video in your social media marketing, I’ve written a blog on this very topic.

Case Study

National Institute for Healthcare Research (NIHR)

I was asked by Chrissy Sturt, Communications Lead from the NIHR, to provide one-to-one social media marketing training on Instagram and Facebook. Chrissy is responsible for marketing for the NIHR Wessex Research Hub which carries out various clinical research trials in the region. She is looking to use social media to recruit volunteers for these studies.

The results

I delivered a bespoke training session, focusing on how Reels, Stories and paid ads could be used to promote the work of the new NIHR Wessex Research Hub and raise awareness of volunteer opportunities.

Chrissy has already used her new Reels knowledge to reach a broader audience and build better engagement. Chrissy was really pleased with the training and she’s since asked me to provide training for other team members.