Crafting words for craftspeople: Tucker Joinery
In a workshop in the heart of Hampshire, the Tucker family has been creating exceptional joinery for more than 45 years.
Now run by Lee and Emma Tucker, this thriving business crafts beautiful kitchens, furniture and orangeries for homes across the UK. They just needed one thing: a website that would do justice to their work.
Marketing agency Blue Bee brought me in to create website content that would showcase Tucker Joinery’s exceptional kitchens, windows, orangeries and furniture. The challenge? Capturing the quality and care that goes into every piece they create.
Getting to know Tucker Joinery
Over coffee with Lee and Emma, I learned about their family business, started by Lee’s father in 1976. They shared stories about their talented team, their family history and what makes their handcrafted pieces so special.
Bringing craftsmanship to life
Working closely with Blue Bee’s design team, I developed content that:
- showcases the exceptional quality of each product
- tells the story of their family business
- highlights what sets them apart from other joinery firms.
The result
The new website perfectly captures the essence of Tucker Joinery – their attention to detail, their passion for quality and their dedication to creating beautiful, lasting pieces for their clients.
As Blue Bee put it: “Thank you so much for writing such wonderful copy for Tucker Joinery’s new site – they are very excited to see the final result and a large part of that is down to your wonderful copy.”
Read some sample copy from this project
Click on an image to enlarge the page.
