Making SEO simple: one-to-one training for PR professionals
When experienced PR consultant Natalie Richmond launched her own business, she knew that understanding SEO would be crucial – both for her own website and her clients’ success. After hearing about my beginner-friendly SEO course, she reached out to learn more.
The challenge
Like many PR professionals, Natalie wanted to add SEO to her skillset. She needed practical knowledge she could apply straight away, without getting lost in technical jargon.
Hands-on learning
In our 90-minute Zoom session, we covered:
- finding the right keywords for your audience
- driving more visitors to your website through metadata
- building valuable backlinks
- creating SEO-friendly content that people want to read
- technical basics that make a real difference.
Rather than just theory, there was lots of hands-on learning with quizzes and real-world examples. Every topic came with actionable tips that Natalie could use instantly.
The impact
Natalie quickly put her new knowledge to work. Here’s what she had to say about the training: “From the get-go, Karen was friendly, approachable and informative. She really helped put me at ease. Karen was great in helping me get to grips with the basics of SEO, sharing her knowledge and anecdotes in easily digestible portions. I definitely learnt a lot and I’m already planning my next training session with her.”
Want to learn more about SEO? Check out my blog posts:
How to use SEO to attract more customers
Five quick SEO wins for your website
Or get in touch to book your own tailored SEO training session.