Scaling NHS healthcare education worldwide
eIntegrity offers something truly special – making world-class NHS e-learning available to healthcare professionals worldwide. As a community interest company, every penny of profit flows directly back into the NHS.
As marketing communications lead for seven years, I helped transform eIntegrity’s digital profile.
The outcome
Working closely with the management team, I developed and executed comprehensive marketing strategies across all channels – from developing the website to blogs, social media campaigns and printed materials.
We exceeded business goals on email marketing campaigns and helped eIntegrity extend its reach from 3 to over 100 countries, due in part to the success of our digital marketing activities.
Our content marketing was singled out for praise by nationally and internationally renowned experts (including the President of The Royal College of Anaesthetists).
This work proved that great healthcare education knows no boundaries, delivering dual benefits for the NHS and global healthcare practitioners.
Read some sample copy from this project
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