The challenge
Humberts was launching a new brand identity, and the firm’s marketing team wanted a new website to reflect the company’s fresh, vibrant tone of voice. I was asked to deliver all the content for the new website, covering residential, commercial and rural property services.
The solution
The project involved interviewing a wide range of property experts from across the business and distilling this information into eye-catching and informative landing page content. I created content for 50+ pages in total.
Working to extremely tight deadlines, I produced sharp, engaging copy that encapsulated the firm’s unique property expertise alongside landing page summaries for every Humberts’ office in the UK.
Humberts’ Marketing Director was extremely pleased with the quality of the content and the efficient turnaround. She has since contacted me for help with other projects.