The challenge
Humberts serves a diverse clientele – from families seeking their dream home to investors managing commercial portfolios and landowners selling rural estates.
With a new brand identity, the team needed website content that would speak directly to these distinct audiences.
Having completed in-depth interviews with Humberts’ property experts across the UK, I crafted more than 50 pages of targeted content that showcased their services in a clear and engaging way.
The outcome
Humberts’ Marketing Director was extremely pleased with the quality of the content and the efficient turnaround. She has since asked me for help with other projects.
