The Challenge
Charter House Planning needed a new website that not only looked fresh but also spoke directly to prospective clients. The aim was clear: create content that showed the real value of working with a specialist planning agency – highlighting not just what they do, but why their expertise makes such a difference on building projects.
The Solution
Through in-depth conversations with the team and a review of competitor websites, it became clear that differentiation was key. Together, we shaped messaging that captured the breadth of their work and set them apart from other firms. We then mapped out a site structure built for clarity and impact, with intuitive navigation that made information easy to find. Finally, I crafted content that told Charter House Planning’s story in a way that built trust, highlighted expertise, and simplified complex services for their audience.
The Result
The content was approved with almost no changes. Even better, the success of the project led to ongoing collaboration, with Charter House Planning rebooking me to create a website for their sister company.
